Panthers recently announced of a partnership deal with the Norsan Multimedia’s WOLS/106.1 FM La Raza for the broadcast of all its games this season in Spanish.
President of Carolina Panthers, Danny Morrison said: “Our goal is to serve the entire fan base of the Carolina Panthers. As the local and regional Hispanic populations have continued to grow, it is great to now have the opportunity to add our Spanish flagship station – 106.1 La Raza – to the broadcast.”
Both, the North Carolina as well as South Carolina have been ranking consistently since 1990 as two of the fastest-growing states. According to research, the NFL is very popular among both the local and also with the national Hispanic communities.
Morrison said further, “Everyone at Norsan Multimedia is proud to be associated with the Carolina Panthers. We look forward to a successful season that will be shared by the many football fans in the local Hispanic community, who will now experience first-hand the excitement of this great sport. We’ve had many inquiries from customers and listeners about broadcasting the Panthers’ games. Now we’ll be able to fulfill their request,” said Norberto Sanchez, Norsan Multimedia’s CEO. “Our staff is passionate about sports, and we are pleased to transmit our elation to our audience.”
Tags: carolina, fm la raza, norsan multimedia, panthers, spanish radio